The answer to the ultimate question of how to increase sales lays in finding and using one of the best CRM software solutions. The problem is that there are dozens of these on the market, and only a few of them have the power to enable you to do so.
In order to get you on the right track we have tested a great deal of CRM platforms, and the following ones have everything you need to enable your business to prosper by increasing your sales.
Bpm’online have entered the market with one of the best CRM solutions. Their software bundle is fully capable of seamlessly bringing together marketing, sales and service departments on only one platform.
The scalability and customization this software offers is quite amazing. After your employees get used to the interface, they can customize their dashboards to display the information and features they need to complete their everyday tasks. This software comes with a ready-to-use mobile app for Android, iOS and Windows OS.
Some of the features worth mentioning are: 360 degree customer view, automatic triggers for marketing campaigns, and easy management of events, lead generation, collaboration tools, and automation of document management. Feel free to try out their platform by visiting their official page.
The SugarCRM platform is unique since it is an open-source project. Despite the fact that it is open-source, this CRM software is fully equipped with tools that will enable you to streamline the management and tracking of online communications with leads and your customers.
This solution supports integration with 3rd party platforms and allows users to customize the platform. The similarity with the bpm’online CRM is that it also packs features that can be used by marketing, services and sales departments, which makes this platform suitable for businesses that prefer all-in-one software bundles.
SugarCRM platform is mobile-ready, and it comes with responsive mobile apps for iOS and Android devices (tablets and smartphones).
The only thing that can be looked at as a problem is that even the lowest subscription plan is quite expensive. This fact alone renders this CRM a product only affordable by established business organizations with budgets that can withstand such an initial financial impact. Feel free to checkout this platform.
Freshsales CRM is a viable solution for startups and small businesses. It comes with all the features that support every stage of your sales process. We would like to point out that this CRM has the longest free trial period of 30 days. When it comesto 3rd party integrations this platform has a very limited potential when compared to the CRM solutions mentioned above.
If you are new to the entire CRM concept, this platform is an excellent starting point since it comes with a free plan. The user interface is intuitive and easy to use.
It also comes with the automation feature that will help you with the redundant tasks such as phone call logs, customer reach and email tracking. The automation feature can also be used to set up a specific workflow. This requires some more experience with the platform, as you will have to set up triggers and conditions for your records.
We have decided to include the Freshsales CRM in this list because it is definitely the champion in the lightweight CRM league. You can opt for a free trial run here.
The Apptivo CRM platform is highly customizable. It comes with a lot of features and a variety of apps. The customization capabilities make it very suitable for different departments and use cases. The feature that sets it apart from the competition is granular security control, which will enable you to set permissions and usage rights. Quite a neat option if you decide to implement it across several departments.
The dashboard is designed to keep you informed by displaying the most relevant data. You will be able to take a look at your calendar as well as your daily tasks. The most customizable part of the dashboard is task view, which you can set to display completed, upcoming, overdue and urgent tasks. This is quite a useful option for your department managers.
Further customization is done by adding the apps. Apptivo’s development team has made sure that their users have access to a variety of apps. If you are new to the concept of CRM, and especially to CRM platforms, this feature may seem over-complicated. On the other hand, if you have some previous experience with CRM platforms, this one will enable you to customize it to match your needs, no matter how specific they are. Feel free to give it a try by creating an account on their website.
As you can see, these CRM solutions have the same purpose, but they are quite different. In any case, if you want to make sure that any of these platforms aligns well with your business needs and goals, we advise you to try it out before making your final decision.